Welcome to Go-to-Market Strategies

Strategic Go-to-Market Planning

Module 4 Building a Structured GTM Framework Web3-Specific Market Considerations Optimizing Your GTM Execution Applying GTM Principles to Your Startup Key Take-Aways Flashcards Test Your Knowledge

Master the Art of Sales

Module 5 Defining Your Value Proposition Understanding Your Buyer Selling During the MVP Stage Managing First Customer Relationships Effective Outreach and Sales Calls Managing Leads and Follow-ups Expanding Your Sales Team Key Take-Aways Flashcards Test Your Knowledge Additional Learning

Pricing Strategies for Web3 Startups

Module 6 Understanding Web3 Pricing Fundamentals Building Your Pricing Framework Selecting the Right Pricing Model Cost Estimation in Decentralized Systems Regional Adaptation Strategies Enterprise Client Approach Key Take-Aways Flashcards Test Your Knowledge

Level 2 Completion Certificate

Course Completion Certificate

Codebase Entrepreneur Academy

Additional Learning

Resources to deepen your understanding of Web3 sales strategies

The Arc Product-Market Fit Framework (Sequoia Capital)

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Module 6

Learn key pricing frameworks that inspire trust and accelerate adoption for your early-stage Web3 project.

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Instructors:

Michael Martin

Codebase Director

Doro Unger-Lee

Senior Developer Relations

Nicolas Arnedo

Developer Relations Engineer

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